In this article we will see how have more followers on Instagram. In other words, how to make your Insta account take off and get a lot more subscribers.
We all know, Instagram is the place to be today for both an individual and a business.
How awesome is Instagram?????
Brand engagement rates on most social networks are lower than
0.1%, but Instagram surpassed them all.
The average Instagram engagement rate for brands is approximately 58 times higher than on Facebook.
Sure, 58x more engagement than Facebook is all well and good, but you can do so much better than that on Instagram.
Whether you are a big brand or simply want become an influencer on Instagramwe must of course aim for record engagement rates and not the average.
Having more commitment requires get more followers on Instagram.
And you will achieve this by working on the 8 tips that we have prepared for you.
Take a look at these ideas for drawing attention to your profile, hashtags, and more.
It’s great that you created a hashtag for your business, but who knows where and how to use it to share content about you?
Make sure it is included in your profilebut also consider having it printed on your posters and other offline communications!
If you’re on radio and television, ask people to use your hashtag.
Merge online and offline marketing and the key to getting more Instagram followers !
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2. Create content that appeals to your audience
This seems obvious, but many people who start on Instagram forget this detail which is nevertheless essential. Indeed, itcreating qualitative content is essential.
To measure how your audience perceives your content, you can simply analyze the performance of your Instagram posts. Analyze likes, comments and their evolution over time and based on the content you offer (photos, videos, stories).
Of course, you can take inspiration from your competitors and analyze their statistics in order to understand what works best for them and so you can respond in your own way of course!
3. Buy followers to increase your number of subscribers on Instagram
No, we’re kidding. We really don’t recommend buying followers to increase your number of followers on Instagram.
I’m sure this has crossed your mind more than once, but it’s not one of the best practices for getting more followers on Instagram.
For what ?
Simply because these subscribers will never engage with your brand, you will simply inflate the figure but it will just be fake…
Organic growth is much healthier both for your commitment and for the development of your brand in general!
Growing your community on Instagram takes time, a lot of time.
On average, between 6 months and 1 year.
4. Participate in buzzy conversations
For each shared post, use a mix of topical hashtags as well as trending hashtags and very popular wherever you can.
Truly specific hashtags are like long-tail keywords in SEO, in that they show more intent and help you find the right people, but universally trending hashtags like #instagood, #tbt, #photooftheday or even some good old #fun will increase your overall impressions.
Combining both types of hashtags is usually a good solution.
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5. Long descriptions
A picture is worth a thousand words, but we advise you to add a long caption to your posts.
National Geographic is fantastic at using storytelling in addition to its Instagram photos to drive engagement and sharing.
While traditional media dropped like flies, NatGeo thrived digitally and became one of Instagram’s most popular brands, with over 90 million fans.
Like the other Instagram hacks I’ve included here, this is something you’ll want to work into your strategy over time, so don’t worry if it seems weird at first.
Your writing will improve as you find your voice on Instagram.
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6. Post regularly on Instagram
If you want become a real influencerwe advise you to post several times a day (either story or normal post) in order to increase your number of interactions with your subscribers.
There is no golden number in terms of posting frequency but posting every day seems to be essential to get more followers on Instagram quickly.
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7. Follow people who like your competitors’ pages
To increase your number of followers on Instagram, you need to find people who follow brands or influencers similar to what you do.
This way you can start engaging with them, and following them in the hope that your content will interest them too.
Who are your biggest competitors on Instagram?
Keep in mind that when choosing your competitors on Instagram, it’s best to go for smaller brands because their followers are often more engaged and targeted.
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When you comment on the posts of those you are going to follow, don’t scare them with a sales pitch or the same comment for each person you message.
If they ask a question on their post, give them an answer, provide value without expecting anything in return.
Look at the types of comments others give and use them as guidelines for what you can comment on, too.
As you continue to engage and follow people, you will start to get more followers on Instagram, naturally.
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8. Encourage the audience to take action
Instagram, like other social networks, is a platform for conversation, not just for broadcasting.
What actions do you want to trigger through your posts?
If you don’t know, start again and find a solution.
If you want to have more followers, it’s best to force fate and clearly ask Instagrammers to follow you!
9. Create Real Video Content on Insta
As you know, the big trend at the moment on Insta is videos and real ones. The director of Instagram at Facebook even said in a video that the platform is no longer a photo-sharing social network like before.
Now Instagram is focusing everything on video. To reach a wider audience, we therefore recommend that you create real Instagram accounts.
These short, entertaining viral videos are a powerful way to quickly get more followers on Instagram.
To have more subscribers on Instagram, we recommend the following actions:
- Promote your hashtag both online and in your offline communications.
- Interact in discussions that create buzz and provide real value without self-promotion.
- Prioritize organic growth to the purchase of followers.
- Write descriptive captions. Storytelling will help drive engagement and sharing and therefore increase your number of followers on Instagram.
- Interact with the most influential people in your space and try to become one of their favorite people or brands.
- Post regularly (every day!) on Instagram.
- Follow your competitors’ followers and interact with them.
- Use a call to action to tell people what you want them to do. Find clever ways to get people to share your content and follow you.
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We said it previously in this article, to simply have more Instagram subscribers, you must create content that your subscribers like and that can go viral.
But the question is how to go viral on Instagram?
Instagram recently indicated via its CPO (product director) that Instagram was no longer a photo sharing application but a media application in general. All while emphasizing the fact that the video is today much more viral than a photo and this is desired via the Instagram algorithm.
Therefore, we strongly recommend that you create real by following the current trends. As a result, you will have a much greater chance of going viral and having more Insta followers.
Why don’t I have visibility on Instagram?
The reason is simple, either you do not apply the advice above, or you have bought fake likes or fake subscribers and Instagram no longer highlights you.
Create original and unique content, partner with other influencers and your community will grow organically.
Several possibilities are available to you, organic growth by creating qualitative content, or purchasing followers (not recommended).
Once your community grows. The main brands in your industry will contact you to establish sponsored partnerships. You can also do affiliation, have your own store and many more!
This will depend on the quality of your content. The more value you bring to your audience, the faster you will reach 10,000 subscribers.
A question on the subject?
Share them with us in comments!