Schedule Instagram post: 6 planning tools

You wish schedule your Instagram posts in advance to save time?

Find out in our article how to do it simply ????.

Ensuring your Instagram audience sees your content at the ideal time increases the chances of engagement, brand awareness and conversions.

However, sometimes it’s not super efficient for you and your team to manually post at the perfect time every time.

This is why, as on other social networks, it is recommended to use a Instagram post scheduling software in order to save valuable time.

What is an Instagram post?

A Instagram post is simply content that you will publish on the Instagram platform.
An Insta publication can take different forms: a classic post, a story, an IG TV video, a real one, etc…

There scheduling Instagram posts is only open to professional Instagram accounts. It is therefore not possible to schedule a publication for your personal account.

You can learn how to switch your personal account to a professional account via our article.

Can you schedule an Instagram post?

Yes, since 2016 Facebook has allowed businesses to schedule Instagram posts via API.

Since this date, numerous integrations have emerged and many tools offer this planning service. Which is very useful for professional brands.

However, via the IOS, Android or desktop Instagram mobile application it is impossible to schedule an Instagram post or story.

6 tools to schedule an Instagram post, story or video

Facebook creator studio for Instagram

program post instagram creator studio

Creator studio for Instagram is a free tool offered by Facebook that allows you to easily manage your Instagram publications on a large scale.

It’s a completely free tool that allows you to schedule your publications on your feed as well as your videos on IG TV in advance.
With Creator studio, you cannot currently schedule stories in advance. You will have to go through Facebook Business Suite for this.

The tool has a calendar view, statistical analysis and many others, which is very practical and above all the tool is free.

Buffer

Buffer

Buffer no longer needs any introduction when it comes to social media management. Indeed, Buffer allows you to connect different platforms such as Facebook, Twitter, Instagram, Linkedin and to easily broadcast on it by scheduling posts in advance.

Buffer offers an interesting free version which is more than enough to get started.

If you want to go further, the paid plans are largely affordable and allow you to distribute on a larger scale.

Hootsuite

Hootsuite, like Buffer, is a complete social media management platform.

The great thing about Hootsuite is that in addition to scheduling your Instagram and IG TV posts, you’ll be able to plan your Instagram Stories in advance and create them through their intuitive creation software.

Which makes it a significant advantage compared to Buffer for example.

Hootsuite offers a free version with a maximum of 2 accounts and 5 posts scheduled in advance. You can then opt for a paid plan if you feel like it.

Later

Later, allows you to easily schedule your Instagram publications in advance.

In addition to being able to schedule your posts in advance, Later tells you what time to post to get the most engagement, gives you the statistics of your posts and much more.
This tool is one of the most complete that we can find for planning on Instagram.

Later has a free plan where you can connect up to 1 Insta account maximum, and schedule 30 posts in advance.

This is therefore more than sufficient if you only manage your account.

Hubspot

Hubspot is a complete marketing software.

Not specialized in basic social networks but which has expanded its functionalities over the years, Hubspot now allows you to plan your Instagram posts in advance easily.

However, Hubspot does not currently support publishing stories.

Hubspot offers a free version and paid plans if you want to go further.

Combination

Combin, is specialized software on the Instagram platform.

Like the other tools mentioned above, Combin allows you to schedule your Instagram publications in advance for free.

With Combin you can schedule dozens of posts and stories in advance in just a few clicks, making it an essential productivity tool.

Combin has a free plan for one account and a paid plan to go further.

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For schedule an Instagram postthis is simple and authorized by Instagram.

Sign up for one of the tools mentioned above like Facebook Creator Studio and follow the guide!

Select the content to insert in your publication, photo, video, description, hashtag, location then choose a publication date and time.

Ideally at times when you have the most commitment. You can see this in your Instagram stats.

Your posts will automatically broadcast at the selected times.

The simplest for schedule an Instagram story is to use Facebook Business Suite.

From this Facebook tool, in just a few clicks you can program your Instagram stories like a pro and for free!

Follow the following steps to plan your Instagram stories :

  1. Go to your Facebook Business Suite
  2. Click in the side bar on “Publications and Stories”
  3. Click on “Create a story”
  4. Add your media and you’re done

Good to know : Scheduling an Instagram story is not yet officially authorized by Instagram via API. However, many tools have found an alternative solution that allows you to somehow schedule an Instagram story and this is what the tools mentioned above do. You do not risk any Instagram account suspension by using these tools.

For automatically post to Instagramyou can simply use regular social media management software like Buffer, Hootsuite, Later or others.

You will not be able to post automatically per se, you must still plan your Instagram publications in advance via the platform so that they are then automatically published at the selected times.

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