Last modified on November 10, 2023 Getting more traffic is a priority for any e-commerce site manager and natural referencing is undoubtedly one of the most effective levers. In this article, I offer you everything there is to know about SEO to bring your online store to the top of Google results. Carry out an…
Last modified on August 2, 2021 Search engine optimization (SEO) and inbound marketing may seem like they’re at odds with each other. However, the constant evolution of SEO seems to suggest that it’s becoming more and more similar to content marketing and, more broadly, to inbound marketing. By making them work together, the two can…
Last modified on August 2, 2021 SEO is a rigorous work process that is synonymous with discipline, perseverance and patience. Implementing a strategy is therefore essential if you want to get results and be visible in Google’s results pages. Whether it’s a showcase site, an e-commerce site or a blog, I will give you the…
Last modified on April 26, 2024 Google Analytics is an essential tool for tracking your website traffic and understanding how users navigate within it. Here are the steps to install Google Analytics on any website. Steps to install Google Analytics Registering on Google Analytics is done in a few steps that we will do together…
Last modified on July 29, 2021 When I present my SEO support services, a question comes up regularly “How long does it take to be referenced in Google?”. If there is no exact answer, I will try to provide answers regarding indexing and positioning times. Google Indexing Delay Before even asking the question of how…
Last modified on July 28, 2021 Inbound Marketing is starting to be talked about more and more in France and it is rather positive for those who are fed up with abusive prospecting techniques. In a real break with traditional marketing, the Inbound Marketing method no longer has to demonstrate its effectiveness in creating traffic…
In terms of cybersecurity, VPNs (Virtual Private Networks) are numerous and offer services designed to protect online privacy and security to millions of private and corporate users. Companies can benefit from such services since VPNs protect outgoing and incoming information from unauthorized individuals or entities outside the company. What is a corporate VPN? In a…
Last modified on June 28, 2023 A major trend in 2020 that will continue into 2021, designing effective customer journeys has become the key to successful Digital Marketing Strategies. In the galaxy of Digital Marketing books that address the subject, “Everyone can make their own customers” by Christophe MENANI has a special place; the book…
Last modified on July 27, 2021 Understanding your website traffic is an essential step in knowing which acquisition channels to optimize. Indeed, not all of your web marketing levers have the same impact on your site traffic. Measuring the different sources of traffic after installing Google Analytics is therefore often necessary to identify new areas…
Last modified on September 21, 2023 Sometimes forgotten and often neglected, the legal notice page is not only an obligation, it allows your visitors to have confidence in your site. Here are some of the most popular legal notice generators. 1. SubDelirium Thanks to its simplicity and seniority, SubDelirium is by far the most popular…