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The GDPR will come into force on May 25, 2018 and will have a significant impact on digital marketing and in particular emailing and marketers. Find out how you can best prepare for the inevitable deadline. The General Data Protection Regulation (GDPR) will come into force on May 25, 2018. It will affect all organizations…

You are not comfortable with mailing software ? You have just launched your activity and do not yet wish to invest in a mailing tool especially ? Don’t worry, it’s entirely possible to do direct mail with the usual email tools as Outlook. You will just be a bit limited in terms of designof personalization…

You too are tired of yourself end up with an inbox full of unprocessed messages ? Looking for a effective solution to clean your mailboxes And you get rid of your spam ? Can’t find important emails in your inbox anymore? You are in the right place. We will expose you in this file 6…

Since 2016, the publication of GDPR by the European Union has tightened the conditions of use of personal data for commercial purposes. Obtaining the consent of a contact before canvassing them is therefore essential, in order to avoid legal proceedings. It is in this context that a company must ensure that it has a email…

Today noreply addresses are far too present in the world of emailing. The biggest hurdle facing email marketers is ensuring that their emails are not ignoredwhich may result in the loss of a customer, potential customer or otherwise. One of the fastest ways to disengage your customers is to use the wrong sender address like…

A mailing list is essential to launch a mailing campaign. Very profitable, this marketing technique usually generates more conversions than social networks. In addition, this means of communication makes it possible toreach your prospect directly. There email distribution list has many other advantages: security, traceability, targeting, traffic source. Creating a mailing list is however very…

Classic, but effective, the prospecting email is a marketing tool favored by companies looking to acquire new customers. However, this method of prospecting is not as simple as it seems. Writing a canvassing email requires know your target well in order to address the good message to the right recipients. In addition, your prospecting email…

What are we talking about when we talk about an email header? Mailing is one of the most effective digital marketing tools. That’s why 70% of companies use it to promote their services or products to their customers. However, an emailing campaign is not just about sending emails. A number of factors must be taken…

Are you looking for great newsletter examples ? You are in the right place ! Email marketing can be a great way to engage your existing customers and prospects. However, it is important to remember that consumers are often bombarded with emails from different companies. Now you might be wondering, how can I tell the…

According to a survey, 40% of French people say they check their emails first on their mobile. This percentage has only increased over the years. And this, companies have understood. This is why we hear more and more about responsive design, especially for emails. What is it about ? How to create a responsive email…