You may think that Instagram is an unimportant network.
After all, he continually distracts you from your work with his infinite scroll of abs you’ll never have and 16-year-olds more successful than you.
But in reality, Instagram can help you step up your game in many areas.
With a very varied audience and the highest engagement rate, Instagram is very powerful. All profiles are represented on this social network ranging from the bohemian Hipster to the digital marketing addict.
Let’s take a look at 5 tips for growing your network on Instagram.
The power of a Direct Message on Instagram
DMing is one of the easiest ways to contact someone on Instagram. The most obvious reason why people use it little is the fear of rejection.
Most people assume they won’t get a response, however the chances of getting a response are much higher than on any other platform.
If you choose to forget your fears and pursue your dreams then you will quickly realize that rejection doesn’t matter. Only audacity reigns.
Just pay attention to not using automation software that will seem very impersonal to the recipients and you will probably not get a response.
The best thing to do when writing a DM on Instagram: stay authentic to yourself and SIMPLE.
Bringing value to Instagrammers
As expressed previously, authenticity is key, as is the value you bring to your recipient.
Logically, to bring them value, a compliment can be an interesting starting point for a discussion.
Let your interlocutors know that they have a positive impact on your daily routine, for example.
After expressing your compliments, it will come back to you in one way or another, in the form of a follow, a like or a shoutout if you’re lucky.
Contacting influencers requires research on Instagram
If you can’t get their attention in your first sentence, it’s over.
This means that you need to research your audience to prove your authenticity and therefore provide them with value.
If you contact someone without doing your research first, it will most likely result in failure. The first words are decisive.
The better you know your interlocutor, the better you will be able to address them and propose your solution.
No longer be afraid of the unknown and dare
Remember the fear of rejection mentioned before? Get rid of it. Even if you want to contact a big Instagram account with a verified profile.
Everyone starts in the same place, and most of the people you talk to know this and keep it in mind. Additionally, these Instagrammers will be happy to interact with you especially if you have something to offer them.
If you don’t contact them simply because of fear, you’re going to miss out on a lot of opportunities. No longer be afraid of rejection and hearing the word “no”.
If you send the right message, accompanied by great content, they will want to know you.
Did you know that most successful people worth millions of dollars have Instagram accounts with less than 30,000 followers. A golden opportunity to have a chance of answers.
You may also like: Using chatbots in your social media strategy, a real asset.
A powerful message
A powerful message, simply. Finally, a hundred powerful messages, a few responses will come back to you and you’re done. Indeed, you don’t need 100 connections, just a few powerful ones are enough to develop your network. Focus on quality, not quantity.
If you get to engage with the right peopleeven if they are not going to directly influence your business, they certainly know someone who can help you. Don’t neglect your connections.
All you need is one answer, one conversation in order to grow your network and this will naturally direct you to other people who will grow your network.
Always keep in mind the power of Instagram thanks to its high engagement rate.
You can also develop a real store on Instagram, a real sales machine.
To summarize, don’t be afraid to hear “no”, be authentic and start reaching out to influencers now.