If you are looking how to create a Linkedin bannerYou are in the right place.
As on every social network, the banner is an essential visual element to ensure the readability of a profile.
This is why it is essential to create a LinkedIn banner that is both relevant and aesthetic.
A real marketing tool, it will allow you to differentiate yourself from your competition and clearly present your activity to users.
But do you know how to create a quality banner?
This is what we will discover together in the rest of this article.
What is a Linkedin banner?
A LinkedIn banner is located at the top of your profile page on the social network.
This is a small insert made available to users to allow them to integrate an image and present their activity in a more fun and impactful way.
The LinkedIn banner is a very useful tool for making yourself known to companies and recruiters present on the social network.
Indeed, it allows you to showcase your name, your values, your promise and your skills.
This is why it is essential not to neglect it to create a personalized and impactful banner for your target.
7 tips for creating your LinkedIn banner
To create an effective LinkedIn banner, we recommend that you apply these few basic tips.
Choosing a tool to create a LinkedIn banner
In the market you can find different types of free software that will allow you to design a LinkedIn banner in a simple and effective way. Between Photoshop, Photofiltre, PowerPoint or Canva…
The choice is wide to help you create the most impactful banner.
If you’re new to IT, we recommend using Canva.
This visual creation software is very intuitive and allows you to design LinkedIn banners in the right format quickly and easily.
Set the text for your LinkedIn cover image
Once you have found the software with which to create your LinkedIn banner, you will then need to define the text you want to appear on it.
To have an impact, it is essential that your banner conveys a precise message that will leave an impression on Internet users.
Be clear and concise, to avoid users misunderstanding your activity.
If you have a slogan, you can easily integrate it into your visual.
Note, however, that it should not be too long to remain visible and aesthetic.
Select royalty-free visuals to create a LinkedIn banner
Attention ! Not all images you find on the Internet are royalty-free. In other words, not all of them can be used for personal or commercial projects without first being purchased.
To be sure to choose a royalty-free image that you can use without fear on your LinkedIn banner, we recommend that you select it on the Pixabay site.
The images offered on this site can be used with complete peace of mind and will allow you to make a credible and aesthetic banner in no time!
Stay consistent with your brand image
As you create your LinkedIn banner, remember to keep your branding in mind.
Indeed, it is essential to observe a certain consistency between the image that you send back to users.
Try to create a visual in harmony with your activity and in line with the graphic charter that you use on your other social networks or blog for example.
To do this, use the same colors and fonts from one network to another.
This will allow you to be recognized by users on LinkedIn as well as on Twitter or Facebook, for example.
Opt for a good resolution LinkedIn banner
When choosing your visual, make sure of its quality. A blurry image will not provide a very qualitative appearance to your profile.
To do this, be sure to choose a visual that will be neither too large nor too small compared to the standards expected by LinkedIn.
This will allow you to avoid having to crop the visual too much and, thus, make it lose quality!
Take the profile photo into account
On a LinkedIn profile, the profile image protrudes slightly over the banner.
This criterion should be taken into consideration when designing your LinkedIn cover.
In fact, avoid placing text or a logo where the profile photo is located, in order to avoid hiding it from users.
Likewise, don’t place essential elements too close to the edge of your visual so as not to risk seeing them cut off when you put your cover online.
Share your LinkedIn banner to get reviews
To be sure that the banner you have created generates the expected effect, do not hesitate to ask the opinion of your loved ones and other professionals on the platform. Design a survey to help you collect their opinion and evaluate the results to adjust your banner and make it even more effective!
Also read: How to create a Youtube playlist? Complete tutorial
What image size should I use for the Linkedin banner?
To design a quality banner on Linkedin, you will need to observe two essential criteria:
- the size of the visual;
- the format.
The size of the visual
On LinkedIn, there are two types of pages: personal profiles and company pages. Please note that dimensions vary from page to page.
For a company page, you will need to choose the following dimensions: 1128 x 191 pixels.
Conversely, for a personal profile, prefer the following dimensions: 1584 x 396 pixels to design your banner.
Also read: 7 Tips for Creating the Perfect Youtube Banner
The LinkedIn banner format
In general, it is best to use JPEG or PNG format to save a social media banner.
On the other hand, if you want to obtain a very good quality image, we recommend that you choose the PNG format (8MB maximum).
This will allow you to benefit from a clear visual that is light enough to be uploaded to LinkedIn without the slightest constraint.
We hope that these few tips will help you create a high-performance, aesthetically pleasing LinkedIn banner that reflects your image. Up to you !
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